Our biggest challenge in this Web 3.0 product design case study was studying the NFT environment. So, we’ve consumed gigabytes of educational materials, researched top marketplaces, and explored NFT wallets. Moreover, our team went almost through the whole process of non-fungible token development.  In the next stage, we analyzed the market and carried out competitor research within the most popular cryptocurrency marketplaces.

The client needed a new trendy-looking web application. In this crypto case, we helped with the UI/UX redesign and proposed how to improve functionality. To create a contemporary web application, we started with competitors' research, conducted a UI/UX audit, and proposed our vision of the website and additional features. This is how we proceeded with it.

Our main goal was to design a trendy web application where users can explore, import, mint NFT, and create their own NFT collections. We aimed to develop a unique solution that would fit the market of non-fungible tokens. Thus, Ideasoft started with detailed competitors’ research. We registered on various crypto platforms, tested their functionality, and investigated user flows. This way, we collected best practices to reimagine them in a seamless user experience for ORB.

Our team created a contemporary, elegant, convenient NFT marketplace. We improved both design and functionality. Thus, the web application meets all the customers’ requirements and matches the target audience's request.

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